There is an art to making blog posts shareable, and it’s a science that can be harnessed and improved. In this post, we’ll explore the data behind what makes posts shareable and offer some tips on how you can make your content more sharable.
By understanding what makes people want to share your content, you can tailor your posts accordingly and increase the chances that they’ll be seen by a wider audience. So, let’s take a closer look at the science of social sharing!
The psychology of social media sharing
Social media has become an integral part of our lives, and the act of sharing has become second nature. But why do we share? What motivates us to hit the “share” button? A new study sheds some light on the psychology of social media sharing. The study found that people are more likely to share content that they perceive as being valuable or useful to others.
In other words, we share in order to add value to the lives of others. We also share in order to build relationships and connect with others. And finally, we share in order to boost our own self-esteem. So next time you’re about to share that article or video, ask yourself: why am I doing this? If your answer is anything other than “to add value”, you might want to rethink your decision.
Why people share content on social media
In a world where we are constantly bombarded with marketing messages, it can be easy to feel like we are nothing more than consumers. Social media provides a welcome respite from this constant stream of commercialism, giving us a space to connect with friends and family and share the things that matter to us. When we share content on social media, we are asserting our individuality and creating a sense of community. We also enjoy the feeling of being part of something larger than ourselves, and sharing content is one way to tap into that sense of connection.
Whether we’re sharing a funny meme or a news article, we are affirming our values and worldview, and connecting with others who share our interests. In a world that can often feel impersonal and disconnected, social media provides a much-needed sense of connection and community.
What makes a post shareable
There’s no question that social media has changed the way we interact with the world. These days, it’s not enough to simply consume content – we also want to share it with our friends and followers. But what makes a piece of content shareable? In general, people are more likely to share something if it elicits an emotional response, whether it’s amusement, anger, sadness, or even just a sense of wonder. Content that is surprising or unexpected is also more likely to be shared, as are stories that resonate on a personal level.
Of course, some topics are simply more popular than others – which is why you’re more likely to see a post about kittens than world politics in your feed. Ultimately, the key to creating shareable content is understanding what makes your audience tick. By tailoring your content to their interests and preferences, you’ll be more likely to create something that they’ll want to pass along.
how to make a post shareable on facebook
To make a post shareable on Facebook, you’ll need to adjust your privacy settings. By default, Facebook only allows friends to see your posts. However, you can change this by clicking on the “privacy” drop-down menu at the top of your profile page. From there, you can select “public,” which will allow anyone to see and share your post. Alternatively, you can choose to share your post with specific friends or groups. Once you’ve made your selection, simply click “post” and your status will be visible to the appropriate people.
Sources
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